Not only dyed-in-the-wool ‘digital natives’ are well-acquainted with the expression barcamp. At first sight this event looks like an ordinary conference – but do not judge this book by its cover! There is no key-note speaker, the participants are on a level playing field during the discussions, work out their own short presentations, and on [...]

Acquiring new clients, setting up a business plan, taking marketing measures in Web 2.0: not only professional newcomers but especially those who have already been working for several years and thus are well experienced in their field may toy with the idea of becoming their own boss. By staging its informative workshop series ‘Grünes Licht’ [...]

From the roof of our office building at Businesspark in Niedernberg, looking east, we can see the first elevations of the picturesque Spessart mountain range. In north-western direction there are fields, meadows and – sometimes when the wind blows in an unfavourable direction we rather smell than see it – a landfill. Linde Gas and [...]

Even though registration for 2011′s Römerlauf run in Obernburg has not started yet, it goes without saying that our team takes the adapted slogan ‘After the race is before the race’ seriously, which means that we do run one or two miles every now and then. And who’s the runner’s best friend? The perfect shoe, [...]

‘Yet, if you look around, you see wasted effort, tactical thinking and reactionary measures.’ (Michael Brenner)
Since this year at the latest, social media finds itself in the mainstream of the communication and media industry. There are few studies which do not praise the great opportunities offered by Twitter, Facebook and similar platforms. It did not [...]

JAKOB GROUP boasts a wide portfolio. From driving, clamping, and automation technology to such innovative fields like vacuum technology the group of seven medium-sized companies offers many groundbreaking solutions in engineering. The combination of pioneers and classic companies creates priceless synergies which guarantee customers great advantages.
As the new communication agency we are facing a special [...]

To the same extent that e-mail communication facilitates everyday work, it can be a trip hazard, too, that you neither see the people you are communicating with nor hear their voice. I’ve had a first-hand experience of this dilemma this morning when I opened an e-mail asking for picture material for a holiday magazine in [...]

‘Social media has established itself as a regular working tool in editorial departments’, says ‘news aktuell’ in a recently published article. The service of the German Press Agency quotes the results of the survey ‘Medien-Trendmonitor 2010 – Journalismus in einem neuen Informationszeitalter’ (‘Media trend monitoring 2010 – journalism in a new information age’, available in [...]

You got to admit: CDs are a lovely thing. Even though it may face strong competition with MP3 downloads when it comes to music, the silver disc excels as a storage medium. Holiday pictures, theses, backup copies, free anti-virus software or demo versions of computer games as give-aways in magazines – since it is so [...]

‘The future has already begun’ – that’s the motto of Linde Material Handling (Linde MH) and Linde Gas Division as they were presenting the fruit of their joint project in Unterschleißheim in Upper Bavaria. Two brand new fuel-cell forklifts which are ready for series production were on display. The location – Linde’s Hydrogen Center – [...]