This could well be a hot summer for the largest social network worldwide: Facebook is currently busy damaging its own reputation. The pressure that the US giant is facing in public and on behalf of its members is increasing with every day that passes. The reason: news concerning the company’s slips and its elusive communication [...]

They help us organize our everyday schedules, navigate us through urban traffic or to our holiday destination, and come up with easy recipes for beginners in cooking: apps upgrade a Smartphone to being a jack-of-all-trades in private and professional life. The days when mobile phones used to offer nothing more than traditional e-mail management and [...]

Since we are a socially concerned agency, we always try to share our success. Last year instead of sending out Christmas presents, we made a donation on the behalf of our clients to a rainforest conservation project. This time, we have chosen a local institution to profit from our commitment: the children’s home in Aschaffenburg. [...]

Many new contacts, enthusiastic media, and wide-eyed visitors: our clients, partners and ourselves, of course, can affirm that we gained a lot from this year’s ITB in Berlin. Together with our colleagues of ‘das modular’ from Hattersheim, the holiday destination Zell am See-Kaprun and the TAUERN SPA Kaprun we welcomed guests at our booth at [...]

Our preparations for the ITB exhibition are nearing their end. After many weeks in the demanding planning stage we are almost there now. And the results are well worth seeing: our diary is full, all the information material has been edited, and the van has been loaded. Time to hit the road! Berlin, we are [...]

You encounter it more and more frequently on advertisement posters, in print adverts and supermarkets: the Quick Response Code (QR Code). The black-and-white matrix barcode stores printable data to be scanned by barcode readers. When mobile phones such as the Smartphone are used as a scanner, marketing lingo uses the expression ‘mobile tagging’. Users scan [...]

The ignition spark was a dispute between actress Barbara Streisand and the photographer Kenneth Adelman. In order to document erosions on the Californian shore, the photographer published aerial shots of the region, which – rather by coincidence – depicted the property of the actress. Streisand filed a suit, called for the deletion of the photo [...]

While other convention centres boast quantity, the Ferry Porsche Congress Center (FPCC) impresses with pure architectonic elegance – a characteristic which prompted the readers of the British magazine ‘New European Economy’ (p. 100) to award the house in the heart of Austrian Zell am See the title ‘Best European Congress Centre 2010′. The FPCC came [...]

Since December Stattura GmbH from Aschaffenburg has set its trust in our know-how when it comes to public relations. Now we would like to grab the opportunity to present the company with its long-standing tradition in detail.
Franchise chain, branch bank, doctor’s surgery, or the headquarters of an international player: for more than 30 years, the [...]

An eventful and exciting year in media has come to an end. In retrospect, there is no room for doubt that social media has established itself firmly in our professional everyday life in 2010 – and has become irreplaceable in many cases. In addition, Web 2.0 blossomed out to be one of the most important [...]