The ignition spark was a dispute between actress Barbara Streisand and the photographer Kenneth Adelman. In order to document erosions on the Californian shore, the photographer published aerial shots of the region, which – rather by coincidence – depicted the property of the actress. Streisand filed a suit, called for the deletion of the photo [...]
While other convention centres boast quantity, the Ferry Porsche Congress Center (FPCC) impresses with pure architectonic elegance – a characteristic which prompted the readers of the British magazine ‘New European Economy’ (p. 100) to award the house in the heart of Austrian Zell am See the title ‘Best European Congress Centre 2010′. The FPCC came [...]
Since December Stattura GmbH from Aschaffenburg has set its trust in our know-how when it comes to public relations. Now we would like to grab the opportunity to present the company with its long-standing tradition in detail.
Franchise chain, branch bank, doctor’s surgery, or the headquarters of an international player: for more than 30 years, the [...]
An eventful and exciting year in media has come to an end. In retrospect, there is no room for doubt that social media has established itself firmly in our professional everyday life in 2010 – and has become irreplaceable in many cases. In addition, Web 2.0 blossomed out to be one of the most important [...]
For several years knoefler-journalist has implemented a sustainable and environmentally friendly corporate policy. It goes without saying that we separate our waste, print duplex, and work on energy-saving computers which are powered by alternative energy.
This year we decided to give up the common practice of exchanging Christmas gifts with our clients and business partners. Instead, [...]
Last week we published an article on the phenomenon of ‘peer pressure’ in the German language. However, German does not plough a lonely furrow when it comes to individual members of a group grammatically giving up their identity and being ‘assimilated’ – this strange cyborg behaviour can be found in English grammar, too. Don’t be [...]
The social web has changed the marketing environment substantially in the last years. There are few other communication instruments which are equally efficient when it comes to coverage and the possibilities for image cultivation, mainstream fame, customer care and contact. However, it looks like this new option is neglected by many companies in Germany as [...]
Christmas is approaching with giant strides and Advent mood is spreading in our offices. There are plates with Christmas biscuits on each desk and a web find gave our boss the idea to elf some of his busy bees. Thus our team has taken to the dance floor dressed in funny costumes. Don’t we cut [...]
His love for the German language caused Henning Klein to apply for a place at the University of Leipzig. When accepted, he did not hesitate a moment to leave his native Saarland to study German philology, journalism, and onomatology in Saxony.
Internet Explorer and Firefox fall short when it comes to your individual requirements? Well, then RockMelt may be an alternative. This new browser has been geared to the needs of the social media community. For the time being, a beta version is available for Windows as well as for Mac OS X. If we have [...]
