JAKOB GROUP boasts a wide portfolio. From driving, clamping, and automation technology to such innovative fields like vacuum technology the group of seven medium-sized companies offers many groundbreaking solutions in engineering. The combination of pioneers and classic companies creates priceless synergies which guarantee customers great advantages. As the new communication agency we are facing a [...]

For many years we have been on familiar terms with companies from engineering, the automobile industry, and medicine technology. Now the time has come for the tourism industry to learn who we are and why we are among the best of our guild. And where do you meet representatives of this industry? At the world’s [...]

Green deeds instead of golden words: Since 1st December we exclusively run on regenerative electricity supplied by ‘Strommixer’. After waste separation and an ecologically reasonable IT infrastructure, the decision to choose a new electricity distributer was a consequent step towards more sustainability in everyday working life. The ‘green fever’ has infected almost all economic sectors [...]

To stand out from the crowd: this was our philosophy when planning the booth of HERRMANN Apparatebau GmbH (HAB) for the MEDICA 2009. Our conclusion: after several very busy days of planning and implementing ideas, we are quite happy with the outcome. Our client as well as visitors of the fair have been enthralled with [...]

‘This is the smartest and most efficient blogger campaign I have ever seen’, is one of the first reactions of a German blogger to this creative marketing strategy. Our client Zell am See-Kaprun Tourismus GmbH is making the test: what is a trip to Pinzgau like when holidaymakers leave their cars in the garage? ‘Plane [...]

When it comes to the Internet, most people think of real-time data transmission, HD-quality videos, and exact-to-the-minute news from Canberra or Vancouver. After all, the large public does not know the web any differently – in contrast to Rainer Edlinger. The tourism expert used to ride the shallow waves of the Internet when many others [...]

Statistically every eighth woman in Germany is diagnosed with breast cancer at some point in her life. Despite this fact only a minority takes advantage of regular preventive check-ups. The reasons for this are manifold: some feel uneasy during mammographic screening; others fear the exposure to radiation. Modern magnetic resonance mammography (MRM) is a promising [...]

The development of the castlecamp is a mirror for the development and tendencies on the Internet: more and more people participate actively. The web is widely known by now. But what is the castlecamp? It is Kaprun’s own version of the so-called ‘barcamp’. The idea behind it is as simple as it is successful. At [...]

At home or a work: every new technical device requires intense involvement with theory before the user knows how to employ it professionally. Unfortunately, it happens with some frequency that user manuals are rather a hindrance than a help on your way to a perfectly working system. In order for the customers of HERRMANN Apparatebau [...]

550.000 recipients from ten different language areas: this is a rather impressive mailing list even for a large company. To make sure that the recipients’ inboxes always brim with up-to-date news, one of the 30 major German companies trading on the Frankfurt Stock Exchange relies on our know-how and expertise when it comes to writing [...]